White Claw storms the coast

White Claw – Bring the Wave

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Agency VCCP/London
Production Company Rogue Films
Director Sam Brown

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Credits

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Agency VCCP/London
Production Company Rogue Films
Director Sam Brown
Executive Creative Director Raymond Del Savio
Senior Creative Simon Connor
Senior Creative Stephen Cross
Producer Carly Parris
Ad Agency Girl&Bear/London

Executive Producer Charlie Crompton
Production Assistant Kayleigh Umfreville
DP Ben Fordesman
Editor James Rosen
Assistant Editor Mike Radforth
Post Company Selected Works
Post Producer Alex Fitzgerald
Colorist Luke Morrison

Sound Designer/Audio Mixer Anthony Moore
Sound Designer/Audio Mixer Jack Hallett
Audio Post Factory Studios/London
Producer Polly Ruskin
Edit Producer Maggie McDermott
Post Producer Kate Sharpe
Music Melody Gardot

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Directed by Sam Brown through Rogue Films, the new spot for White Claw Hard Seltzer is shot in black and white, giving it a timeless and romantic feel, further emphasised by the beautiful soundtrack of Morning Sun by Melody Gardot.

Turning quickly from a gorgeous day at the beach to dark and vicious clouds, we see some grapple with the blustering winds, rushing to leave, whilst Brazilian surfer, Caio Vaz charges towards massive waves amidst the storm.

Created by VCCP, Bring the Wave is a tale of finding opportunity where others see chaos.