Wind’s wacky ad scores a basket
Athens agency bounces out a batty basketball-themed ad for Greek comms giant.
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Credits
View on- Agency The Newtons Laboratory/Athens
- Production Company Avion Films/Athens
- Director Maged Nassar
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Credits
View on- Agency The Newtons Laboratory/Athens
- Production Company Avion Films/Athens
- Director Maged Nassar
- Music Musou Music Group
- Creative Director Andreas Grigoriadis
- Producer Vassilis Lanier
- DP Pierre Mouarkech
- Art Director Daphne Kalogianni
- Creative Director Leonidas Arvanitis
- Creative Director Vaggelis Tolias
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Credits
powered by- Agency The Newtons Laboratory/Athens
- Production Company Avion Films/Athens
- Director Maged Nassar
- Music Musou Music Group
- Creative Director Andreas Grigoriadis
- Producer Vassilis Lanier
- DP Pierre Mouarkech
- Art Director Daphne Kalogianni
- Creative Director Leonidas Arvanitis
- Creative Director Vaggelis Tolias
Athens-based agency The Newtons Laboratory’s slightly deranged spot for telecoms provider Wind was helmed by award-winning director Maged Nassar and produced by Avion Films.
Promoting the brand’s all-in-one offering of a mobile, landline, internet and TV combo, the message is that the One package caters to all your needs, so the answer ‘Wind One’ is the solution to a multitude of questions.
This is something that everyone knows apart from our hapless hero at the basketball game, who is then put straight via a manner of extraordinary deliveries. It’s relentlessly shouty, brash and bonkers but well-crafted and bursting with brio.
