Creative director joins 180LA

180LA has hired Pierre Janneau as creative director in a newly-created position to oversee the adidas account. The France native joins the Santa Monica-based agency by way of Wieden + Kennedy Amsterdam, where he served as group creative director for Nike, Electronic Arts (EA), ESPN, and General Electric (GE Middle East). Janneau created global campaigns three consecutive years for FIFA at EA and launched Nike's Just Do It campaign in Turkey and Russia. Prior to his promotion to group creative director, Janneau served as CD and art director before that at W+K, where he launched the multi-award winning Coke Side of Life and Nike Football's Make the Difference.