NSPCC: Lucy and The Boy
Leo Burnett London and the NSPCC highlight the dangers of sharing information online.
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Credits
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- Agency Leo Burnett London
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Credits
powered by
- Agency Leo Burnett London
- Art Director Liam Bushby
- Copywriter Alison Steven
- Director Yves Geleyn
Credits powered by
Credits
powered by
- Agency Leo Burnett London
- Art Director Liam Bushby
- Copywriter Alison Steven
- Director Yves Geleyn
Best known for 2013's heartwarming The Bear and the Hare, Hornet director Yves Geleyn helms this troubling animated spot for the UK's National Society for the Prevention of Cruelty to Children. Created by Leo Burnett London and following on from Dan & Jason-directed short I Saw Your Willy, the second video from the charity's Be Share Aware initiative starts playfully enough but soon turns sinister, highlighting the risks of children using chatrooms and sharing personal information online.
Connections
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- Agency Leo Burnett London
- Production Hornet London
- Director Yves Geleyn
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