Air Wick: Give the Gift of Home
Wake up and smell the roses... and various other scents, in this new Air Wick campaign from Droga5.
Credits
powered by
- Agency Droga5
- Editing Company Cut + Run/New York
- Post Production Roma VFX, New York
- Sound Design Sonic Union, New York
- Editor Akiko Iwakawa-Grieve
- Director of Photography Stuart Winecoff
- Art Director Conner Tobiason
- Art Director Sean Park
- Copywriter Craig Gerringer
- Copywriter Nic Bauman
- Agency Producer Leah Donnenberg
- Executive Producer Jett Steiger
- Executive Producer Lana Kim
- Chief Creative Officer Ted Royer
- Head of Production Ben Davies
- Director Zachary Heinzerling
- Creative Chairman David Droga
- Chief Creation Officer Sally-Ann Dale
- [group] Creative Director Tim Gordon
- [group] Creative Director Nick Klinkert
Credits
powered by
- Agency Droga5
- Editing Company Cut + Run/New York
- Post Production Roma VFX, New York
- Sound Design Sonic Union, New York
- Editor Akiko Iwakawa-Grieve
- Director of Photography Stuart Winecoff
- Art Director Conner Tobiason
- Art Director Sean Park
- Copywriter Craig Gerringer
- Copywriter Nic Bauman
- Agency Producer Leah Donnenberg
- Executive Producer Jett Steiger
- Executive Producer Lana Kim
- Chief Creative Officer Ted Royer
- Head of Production Ben Davies
- Director Zachary Heinzerling
- Creative Chairman David Droga
- Chief Creation Officer Sally-Ann Dale
- [group] Creative Director Tim Gordon
- [group] Creative Director Nick Klinkert
Droga5 New York is continuing the Air Wick campaign they began a year ago with this new film which follows three families, from various parts of the world, as they prepare to make the transition out of their long-time family homes.
Each story sees these families discover that their cherished memories are synonymous with particular scents, which is where Air Wick comes in.
This year’s campaign also sees a charitable partnership between Air Wick and Habitat for Humanity International, with Air Wick donating $250,000 through a portion of its profits to benefit families in partnership with Habitat for Humanity International.
The film is directed by Academy Award-nominated, Zachary Heinzerling.
Connections
powered by
- Agency Droga5
- Editing Company Cut+Run New York
- Post Production Roma VFX, New York
- Production Ways & Means, New York
- Sound Design Sonic Union, New York
- Chief Creation Officer Sally-Ann Dale
- Chief Creative Officer Ted Royer
- Creative Chairman David Droga
- Director Zachary Heinzerling
- Editor Akiko Iwakawa-Grieve
- Executive Producer Lana Kim
- Group Creative Director Tim Gordon
- Group Creative Director Nick Klinkert
- Head of Production Ben Davies
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