Unison: 15 Minute Makeover

Unison – Unison: 15 Minute Makeover

Credits

Agency Don't Panic London/UK

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Credits

Agency Don't Panic London/UK
Sound Design Factory
Editor A Very Successful Business
Editor Joel Winsor
Director of Photography Gareth Ward
Agency Producer Josh Clarricoats
Agency Producer Sam Adams
Executive Producer Greg Jordan

Director A Very Successful Business
Creative Director Ali Griggs
Sound Designer Neil Johnson
Production Designer Michelle Sotheren

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Former Brookside actress Claire Sweeney fronts this satirical spot spoofing her own UK daytime TV show, 60 Minute Makeover.

Created by Don't Panic London for Unison, The Public Service Union, the spot aims to shed light on the indignity suffered by thousands of elderly people because of 15-minute care visits due to cut backs.

The video, which was helmed by A Very Successful Business through Bootleg Films, was released as a response to the call by 65% of councils in England and Wales to limit visits times to 15 minutes - no where near enough time to care for the vulnerable and elderly people across the country.

Although produced in a jovial style, the PSA has a serious message and urgers viewers to sign a petition to demand funding and end 15 minute care visits.