HSE: I Will Survive
Ireland now boasts more quitters than smokers, and what better way to celebrate than a bit of Gloria Gaynor?
Credits
powered by- Agency Irish International/Ireland
- Production Company 2AM
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Credits
powered by- Agency Irish International/Ireland
- Production Company 2AM
- Post Production Glassworks London
- Editing Company Stitch
- Sound Design Grand Central Recording Studios (GCRS)
- Editor Phil Currie
- Director of Photography Clive Norman
- Art Director Clayton Homer
- Copywriter Dillon Elliott
- Agency Producer Andrew Counihan
- Executive Producer Nick Crabb
- Director Steve Cope
- Producer Chris Cable
- Creative Director Des Kavanagh
- Colourist Daniel de Vue
Credits
powered by- Agency Irish International/Ireland
- Production Company 2AM
- Post Production Glassworks London
- Editing Company Stitch
- Sound Design Grand Central Recording Studios (GCRS)
- Editor Phil Currie
- Director of Photography Clive Norman
- Art Director Clayton Homer
- Copywriter Dillon Elliott
- Agency Producer Andrew Counihan
- Executive Producer Nick Crabb
- Director Steve Cope
- Producer Chris Cable
- Creative Director Des Kavanagh
- Colourist Daniel de Vue
For the first-time Ireland now boasts more quitters than smokers. To celebrate this, Health Service Executive (HSE) has collaborated with Irish International to create this new PSA.
Produced by 2AM and helmed by Steve Cope, the spot features street-cast Dubliners lip-syncing to Gloria Gaynor’s I Will Survive, to pay tribute to the new non-smokers.
This isn't the first-time Gaynor's track has been used with campaigns for VH-1 and Blue Cross both featuring the 1978 anthem.
Connections
powered by- Agency Irish International
- Editing Company STITCH
- Post Production Glassworks London
- Production 2AM
- Sound Design Grand Central Recording Studios (GCRS)
- Art Director Clayton Homer
- Colourist Daniel de Vue
- Copywriter Dillon Elliott
- Director Steve Cope
- Director of Photography Clive Norman
- Editor Phil Currie
- Executive Producer Nick Crabb
- Producer Chris Cable
Unlock this information and more with a Source membership.