All quiet on the Airbnb front
The vacation lettings website launches a campaign depicting how a private home, as opposed to a hotel, offers peaceful seclusion and more.
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Credits
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- Production Company Buck Productions
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Credits
View on- Production Company Buck Productions
- Animation Buck Productions
- Creative
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Credits
powered by- Production Company Buck Productions
- Animation Buck Productions
- Creative
Developed by Airbnb’s in-house creative and marketing team, the campaign comprises a series of charming films created by Buck using isometric animation.
This technique allows a 3D effect to appear on a 2D surface, revealing facets of an environment that would otherwise not be visible from a side view or top-down perspective.
The result is a bunch of fun transformations, including a busy hotel poolside scene flipping into a calm oasis and a quartet of four rooms becoming a convivial holiday home.
