Arla’s better nature
The Danish-Swedish dairy company releases a sensual film that gently meditates on naturalness.
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Credits
View on- Agency TBWA/Berlin
- Production Company soup.filmproduktion GmbH
- Director Pascal Thieret
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Credits
View on- Agency TBWA/Berlin
- Production Company soup.filmproduktion GmbH
- Director Pascal Thieret
- Art Department Studio Bert
- Online Pirates 'n Paradise/Dusseldorf
- Executive Producer Jana Salome Melzer
- DP Daniel Obradovic
- Editor Joanna Lewandowska
- Colorist Joakim Rissveds
- Sound Designer/Audio Mixer Julian Lindenmann
Show full credits
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Credits
powered by- Agency TBWA/Berlin
- Production Company soup.filmproduktion GmbH
- Director Pascal Thieret
- Art Department Studio Bert
- Online Pirates 'n Paradise/Dusseldorf
- Executive Producer Jana Salome Melzer
- DP Daniel Obradovic
- Editor Joanna Lewandowska
- Colorist Joakim Rissveds
- Sound Designer/Audio Mixer Julian Lindenmann
In the golden light of dusk a woman cycles through a meadow, a cow wanders through a misty morning, two women enjoy a leisurely canoodle in a sylvan glade.
Elsewhere there are snuggles with milk-drinking tots, friends dining al fresco, dips in a lake and lazy, hazy picnics.
Created by TBWA/Berlin and directed by Pascal Thieret through Soup Film, it meanders around with no particular narrative but is nonetheless an exceptionally poetic, charming film that establishes the brand’s core values of nature and sustainability.
