Chevrolet’s canine cat returns
The Auto brand promotes its Silverado with another outing for the far-out feline that thinks it’s a dog.
Credits
View on- Agency Commonwealth//McCann/Detroit
- Production Company O Positive
- Director Spencer Riviera
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Credits
View on- Agency Commonwealth//McCann/Detroit
- Production Company O Positive
- Director Spencer Riviera
- Chief Creative Officer Gary Pascoe
- Executive Creative Director Bob Guisgand
- Executive Creative Director Duffy Patten
- Creative Director Gary Wise
- Creative Director/Still and Motion Mike Brooks
- Executive Producer Kelly Balagna
- Executive Producer Adam Van Dyke
- Executive Producer Marc Grill
- Editor Jim Hutchins
- Executive Producer Jane Hutchins
- VFX Supervisor Keith Sullivan
- Executive Producer Mandy Harris
- Producer Katharine Mulderry
- Sound Design/Audio Mix Rohan Young
- Executive Producer Susie Boyajan
- Audio Mix Assistant Jeremy Nichols
- Sound Design Lime Studios
- Editing HutchCo Technologies
- Creative Director Gary Golden
- Producer Brady Vant Hull
- Cutting Assistant Austin Hickman-Fain
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Credits
powered by- Agency Commonwealth//McCann/Detroit
- Production Company O Positive
- Director Spencer Riviera
- Chief Creative Officer Gary Pascoe
- Executive Creative Director Bob Guisgand
- Executive Creative Director Duffy Patten
- Creative Director Gary Wise
- Creative Director/Still and Motion Mike Brooks
- Executive Producer Kelly Balagna
- Executive Producer Adam Van Dyke
- Executive Producer Marc Grill
- Editor Jim Hutchins
- Executive Producer Jane Hutchins
- VFX Supervisor Keith Sullivan
- Executive Producer Mandy Harris
- Producer Katharine Mulderry
- Sound Design/Audio Mix Rohan Young
- Executive Producer Susie Boyajan
- Audio Mix Assistant Jeremy Nichols
- Sound Design Lime Studios
- Editing HutchCo Technologies
- Creative Director Gary Golden
- Producer Brady Vant Hull
- Cutting Assistant Austin Hickman-Fain
Making his first appearance in a spot released last July during the Tokyo 2020 Olympic Games, Walter the Cat caused quite a stir with his doggone doings.
To coincide with this year’s Olympics, Chevrolet has launched another spot Walter in Winter, created once again by agency Commonwealth/McCann, but this time directed by Spencer Riviera through O Positive, that features Walter as a man’s best friend type of pet, this time accompanying his owner out on a camping trip.
Again set to the jaunty strains of Big Rock Candy Mountain by Harry McClintock, this film sees Walter get up to more pup-like practices, such as hanging with huskies pulling sleds, publicly peeing against verticle objects and even saving snowbound adventurers.
A purrfect outdoors companion.