Chicken Licken celebrates life’s small pleasures
A charming trio of spots, directed by Greg Gray for the fried chicken chain, portray how the little things can bring us the most joy.
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Credits
View on- Agency Joe Public/Johannesburg
- Production Company Romance Films
- Director Greg Gray
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Credits
View on- Agency Joe Public/Johannesburg
- Production Company Romance Films
- Director Greg Gray
- Editing Deliverance Post
- VFX Chocolate Tribe
- Music Pressure Cooker Studios
- Group Integrated Chief Creative Officer Pepe Marais
- Chief Creative Officer Xolisa Dyeshana
- Integrated Executive Creative Director Assaf Levy
- Integrated Creative Director Michelle McKenna
- Executive Producer Helena Woodfine
- Line Producer Shannon McDougall
- Production Art Director Wendy Fredriksson
- DP Adam Bentel
- Editor Ricky Boyd
- Music Supervisor James Matthes
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Joe Public/Johannesburg
- Production Company Romance Films
- Director Greg Gray
- Editing Deliverance Post
- VFX Chocolate Tribe
- Music Pressure Cooker Studios
- Group Integrated Chief Creative Officer Pepe Marais
- Chief Creative Officer Xolisa Dyeshana
- Integrated Executive Creative Director Assaf Levy
- Integrated Creative Director Michelle McKenna
- Executive Producer Helena Woodfine
- Line Producer Shannon McDougall
- Production Art Director Wendy Fredriksson
- DP Adam Bentel
- Editor Ricky Boyd
- Music Supervisor James Matthes
Whether it’s answering a question correctly on a TV quiz or scoring a slam dunk in your waste-paper bin, it's a universal truth that the small things often give us the most satisfaction.
This simple truth is brought to life in a joyful new campaign from fast food brand Chicken Licken, conceived by Joe Public and directed by Greg Gray from Romance Films.
The playful series of spots portray small, private moments in life that pack a deeply gratifying punch as a metaphor for the satisfaction that the brand's seemingly small Super Sliders bring.
