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Cobone – The Happiest Man on the Planet

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Created by Amber Communications, and playfully directed by Arun Joseph Francis through Film Dojo, this fun spot captures the joy an easily-pleased man finds on discounted activity deals site, Cobone.

Aptly titled The Happiest Man on The Planet, the uplifting creative combines live-action, VFX, and a perfectly-paired, upbeat soundtrack to follow the unusually unlucky protagonist as he deals with a plethora of unfortunate events.

Through painful accidents, vehicle breakdowns in the desert, and even an asteroid-induced apocalypses, he never stops beaming at the great deals he finds on Cobone. 

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