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Debenhams – Duh, Debenhams

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British online department story Debenham’s has unveiled this playful, attitude-infused spot created by Exposure Communications, positioning itself as the obvious answer to the Christmas shopping chaos.

The campaign, titled Duh, Debenhams, features an ensemble cast of British celebs, including actress Elizabeth Hurley, model and TV host Leomie Anderson, comedian Ellie Taylor, and presenter/podcaster Hannah Cooper-Dommett.  

Each vignette is a juxtaposition from dreary, rainy skies to festive zen, and showcases relatable shopping challenges, accompanied with a mischievous wink and a nod. The accompanying soundtrack is a reimagined rendition of the classic Carol of the Bells, offering a playful twist on the traditional melody that sings the campaign’s catchy tagline, ‘DUH’. 

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