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DNB Eiendom – From Home To Home

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Director Johan Stahl has collaborated with agency POL to create this intimate spot through Bacon for Norwegian Bank DNB Eiendom. 

With cinematic transitions and thoughtfully designed sets, the spot transports the viewer through the houses of several families at different points in their life, portraying both the beauty and imperfection of real life with heart and human warmth.

“The aim was for each vignette to stand out as an individual story while also feeling connected to the larger narrative of the family and the significance of the life changes they experience in the context of DNB Eiendom’s message,” remarks Stahl. “Weaving all of these scenes with the voiceover was a balancing act that required a sense of musicality to lull the viewer into the rhythm of the story while finding moments for pause.” 

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