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Trainline – Friendships

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Created by DUDE:London for Trainline, Friendships is a cute tale of a blossoming bromance between a mysterious forest monster and a backpacker.

Directed by Matthew Swanson through DUDE Milan, the ad depicts how the simplification of coach and rail booking can promote more relaxed travel, which in turn can lead to unexpected life experiences, such as hooking up with shaggy-haired, woodland-dwelling Wookie-like critters. 

The 'Great Journeys Start with Trainline' brand platform launches in the Italian market with this hero spot depicting our hero and his new buddy sharing fireside chats, play fights with sticks and even a spot of side-by-side micturition. 

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