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Krafton India – BGMI : Live the Game

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This dazzling spot, created by Rave Films for Krafton India’s Battlegrounds Mobile India game, beautifully blurs the lines between reality and in-game surreality with a fusion of live-action cinematography and hyperreal 3D VFX.

Directed by Vinod Ravi, through Brown Crew, it exhorts viewers to Live The Game and sees a bewildered chap interact with a deranged chicken-power peddling street food vendor until he hits play on his phone and the game universe bursts into his world with a flurry of alien entities, fighters, flying cars and avatars at the barbers. 

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