Nadia Hallgren sneaks up on Walt 'Clyde' Frazier for PUMA
The NBA legend recounts his breakthrough sneaker endorsement in the latest of the brand's For All Time micro-doc series.
Credits
View on- Director Nadia Hallgren
Explore full credits, grab hi-res stills and more on shots Vault

Credits
powered by- Director Nadia Hallgren
Continuing PUMA's entertaining and insightful For All Time documentary series, Chelsea director Nadia Hallgren gives us the story of Walt 'Clyde' Frazier and his groundbreaking sneaker endorsement.
Shot through AI Creatives, the film documents the impact of the PUMA Clydes, named after him in 1973, which set the bar for the future of fashion on and off the court.
The latest in a series that has included Emory Jones, Mike Camargo, and Lenny Santiago, the campaign and filmmaker maintains their rapid-fire yet authentic portrayal of key figures in trainer history.