Naturalia's nature-loving despot
In an entertainingly satirical spot from Altmann+Pacreau, Wilfrid Brimo takes the imagery of tyranny and gives it an eco-flip.
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Credits
View on- Agency Altmann + Pacreau/Paris
- Production Company La Pac
- Director Wilfrid Brimo
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Credits
View on- Agency Altmann + Pacreau/Paris
- Production Company La Pac
- Director Wilfrid Brimo
- Creative Director Olivier Altmann
- Copywriter Emmanuel De Dieuleveut
- Art Director Fabien Nunez
- Producer Jessica Piergiovanni
- Producer Diane de Bretteville
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Altmann + Pacreau/Paris
- Production Company La Pac
- Director Wilfrid Brimo
- Creative Director Olivier Altmann
- Copywriter Emmanuel De Dieuleveut
- Art Director Fabien Nunez
- Producer Jessica Piergiovanni
- Producer Diane de Bretteville
Military tyranny doesn't normally form the basis for a comedic spot, but this enjoyably satirical piece from Altmann+Pacreau does precisely that.
Expressing French organic retailer Naturalia's pledge that “Organic food is a diet. Not a regime”, the film's clever disconnect of sound and vision makes the message enjoyably clear.
Directed by La Pac's Wilfrid Brimo, creating an aesthetic that is instantly recognisable, this simple idea is wonderfully executed.
