Pornhub hopes for a happy ending
Did you know that 40% of straight women don't reach 'the Big O' during sex? Well, Pornhub does, and it's doing something about it.
)
Credits
View on- Agency Bar/Lisbon
- Production Company Jungle Corner
-
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Bar/Lisbon
- Production Company Jungle Corner
- Chief Creative Officer Diogo Anahory
- Chief Creative Officer Jose Bomtempo
- Creative Director Nuno Rica
- Copywriter Francisco Machado
- Producer Nuno Calado
- Art Director Tomas Toste
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Bar/Lisbon
- Production Company Jungle Corner
- Chief Creative Officer Diogo Anahory
- Chief Creative Officer Jose Bomtempo
- Creative Director Nuno Rica
- Copywriter Francisco Machado
- Producer Nuno Calado
- Art Director Tomas Toste
This animated campaign for Pornhub, created bar Bar Lisbon and produced by Jungle Corner, is a brilliantly innovative attempt to get straight men to think more generously about their female partners' needs.
The campaign starts with a mention of women's fight against the pay gap, but says that another battle needs to be waged to bridge the orgasm gap. The video goes onto explain that on August 7 the adult site chose the most popular videos with straight male users and only played them to 40% of their run time, in a bid to engender some empathy for the following day, August 8, which was Female Orgasm Day.
