Steve Madden’s retro revival
Director Steve Brahms collaborates with the footwear fashion brand to launch a stylish and energetic Spring 2025 campaign inspired by 90s pop culture.
Credits
View on- Agency Client Direct
- Production Company Golden Projects
- Director Steven Brahms
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Credits
View on- Agency Client Direct
- Production Company Golden Projects
- Director Steven Brahms
- Managing Director/Executive Producer Chris Ehrmann
- Executive Producer/Head of Production Natalie Warkenthien
- Editor Graham Patterson
- Editing/Post Production/Color Modern Post
- Post Managing Partner/Executive Post Producer Charlyn Derrick
- Executive Post Producer Andrew Illson
- Post Producer Julia King
- Colorist Justin Schroepfer
- Creative Director Jisoo Hong
- Art Director Tina Bearden
- Senior Producer Nicholette Hails
- Junior Producer Samantha Adams
- Production Designer Jason Singleton
- DP Kelly Jeffrey
- Choreographer Celia Rowlson-Hall
- Talent Tefi Pessoa
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Credits
powered by- Agency Client Direct
- Production Company Golden Projects
- Director Steven Brahms
- Managing Director/Executive Producer Chris Ehrmann
- Executive Producer/Head of Production Natalie Warkenthien
- Editor Graham Patterson
- Editing/Post Production/Color Modern Post
- Post Managing Partner/Executive Post Producer Charlyn Derrick
- Executive Post Producer Andrew Illson
- Post Producer Julia King
- Colorist Justin Schroepfer
- Creative Director Jisoo Hong
- Art Director Tina Bearden
- Senior Producer Nicholette Hails
- Junior Producer Samantha Adams
- Production Designer Jason Singleton
- DP Kelly Jeffrey
- Choreographer Celia Rowlson-Hall
- Talent Tefi Pessoa
A second collaboration with Golden Projects director Steve Brahms, designer footwear brand Steve Madden unveils this nostalgia-packed campaign showcasing its Spring 2025 collection.
Titled SMtv’s House of Steve, the high-energy spot was inspired by iconic pop culture moments of the ‘90s and is celebration of bold trends, self-expression, and the unmistakable energy of New York City.
Set to the beat of Salt N’ Pepa’s Shoop, it features special cameos by real New York artisans including burlesque performers, showgirls, musicians, drag queens, break dancers and Steve Madden himself.