Don Toliver’s surreal supermarket sweep
The American rapper launches a cinematic and atmospheric promo for his new track No Pole, directed by SMUGGLER duo rubberband.
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Credits
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- Production Company SMUGGLER/London
- Director rubberband.
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Credits
View on- Production Company SMUGGLER/London
- Director rubberband.
- Executive Producer Joel Spencer
- Producer Sidney Arthur
- VFX daydreamer vfx
- Executive Producer Chris Allen
- Executive Producer Cat Hammond
- Creative Director/Shoot Supervision/2D Lead Rod Norman
- Creative Director/3D Lead Matt Fuller
- Sound Design & Mix Ballad
- Sound Designer Adrian Aurelius
- Sound Designer Philip Nicolai Flindt
- Executive Producer Gregers Maersk Moeller
- Producer Sally Oh
- Producer Farah Idrees
- Producer Manny Caston
- Producer Eli Raskin
- Production Designer Miranda Lorenz
- DP Oliver Millar
- Editor Armen Harootun
- Producer Sophie McDonald
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Credits
powered by- Production Company SMUGGLER/London
- Director rubberband.
- Executive Producer Joel Spencer
- Producer Sidney Arthur
- VFX daydreamer vfx
- Executive Producer Chris Allen
- Executive Producer Cat Hammond
- Creative Director/Shoot Supervision/2D Lead Rod Norman
- Creative Director/3D Lead Matt Fuller
- Sound Design & Mix Ballad
- Sound Designer Adrian Aurelius
- Sound Designer Philip Nicolai Flindt
- Executive Producer Gregers Maersk Moeller
- Producer Sally Oh
- Producer Farah Idrees
- Producer Manny Caston
- Producer Eli Raskin
- Production Designer Miranda Lorenz
- DP Oliver Millar
- Editor Armen Harootun
- Producer Sophie McDonald
SMUGGLER duo rubberband., have collaborated with rap artist Don Toliver on this bizarre and captivating music video for his new track No Pole.
While the underlying message behind the promo is somewhat perplexing, mesmerising visuals of melting supermarket products and carpark tarmac spliced with a breathtaking pole dancing routine capture our attention from start to finish.
rubberband.'s cinematic and stripped-back style of directing allows the artist's charisma to shine through, his cool and collected performance striking a stylish contrast between the surreal scenes that surround him.
