Share

Tubi – Rabbit Holes

Credits
View on

Unlock full credits and more with a shots membership

Credits
View on
Show full credits
Hide full credits

Explore full credits, grab hi-res stills and more on shots Vault

Credits powered by

This brilliantly whimsical Super Bowl campaign, created by Brooklyn agency Mischief for video streaming platform Tubi, sees unsuspecting victims abducted by a menacing fluffle of human-sized rabbits. 

Directed by Tom Kuntz through MJZ, the ad, titled Rabbit Holes, shows the creatures snatching people from their homes, schools, and cars, carrying them away and throwing them into dark chasms in the ground. 

As they hurtle down the holes Alice-In-Wonderland style, we see the walls are covered in screens showing all of the series available to watch on Tubi, and the spot encourages viewers to 'find rabbit holes you didn't know you were looking for'. 

Share