Wieden+Kennedy Tokyo's heartbreaking road trip for Khruangbin
Moving from whimsy to weepy, this breathtaking music video is gorgeously shot against Karasuyama's cherry blossom Sakura season.
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Credits
View on- Agency Wieden + Kennedy/Tokyo
- Production Company Nakama Film
- Director Scott Dungate
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Credits
View on- Agency Wieden + Kennedy/Tokyo
- Production Company Nakama Film
- Director Scott Dungate
- Editing Trim
- Post Production The Mill/London
- Sound Design Factory
- Assistant Director Yu Inose
- Producer Kenji Lepretre Sato
- Production Designer Naoyuki Hashimoto
- Content Producer Ty Demura
- DP Kateb Habib
- Editor Paul Hardcastle
- Edit Producer Tatyana Alexandra
- Post Production Jonathan Westley
- Post Production Gary Driver
- Post Production Adam Droy
- Colourist James Bamford
- Post Producer Aoife Fitzgerald
- Sound Designer Anthony Moore
- Sound Producer Lou Allen
- Art Director Kazuhi Yoshikawa
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Credits
powered by- Agency Wieden + Kennedy/Tokyo
- Production Company Nakama Film
- Director Scott Dungate
- Editing Trim
- Post Production The Mill/London
- Sound Design Factory
- Assistant Director Yu Inose
- Producer Kenji Lepretre Sato
- Production Designer Naoyuki Hashimoto
- Content Producer Ty Demura
- DP Kateb Habib
- Editor Paul Hardcastle
- Edit Producer Tatyana Alexandra
- Post Production Jonathan Westley
- Post Production Gary Driver
- Post Production Adam Droy
- Colourist James Bamford
- Post Producer Aoife Fitzgerald
- Sound Designer Anthony Moore
- Sound Producer Lou Allen
- Art Director Kazuhi Yoshikawa
A carefree Japanese man scoots along a road carrying a cutesy, over-sized cuddly toy on his bicycle - so far, so whimsical.
However, as the story of Wieden+Kennedy Tokyo and Nakama's powerful promo for Texas band Khruangbin's latest single plays out, the cheers are replaced with tears as we learn the reason for the gent's heartfelt pilgrimage.
Shot by W+K Tokyo’s new ECD Scott Dungate before the Coronavirus lockdown (but with the ominous pressure very much in minds), So We Won’t Forget's gorgeous background of cherry blossom season coupled with the deliberate, heartbreaking pacing of the narrative makes for a lingering, emotion-filled visual journey.
