A touching tale of teddy bear blues
Harald Zwart directs a heartbreaking story of soft-toy separation anxiety in a skilful blend of live-action and animation.
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Credits
View on- Agency Anorak/Oslo
- Production Company Motion Blur
- Director Harald Zwart
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Credits
View on- Agency Anorak/Oslo
- Production Company Motion Blur
- Director Harald Zwart
- Animation Gimpville
- DP Geir Hartly Andreassen
- Producer Espen Horn
- Editor Henrik Pedersen
- Creative Pal Hoyer-Andreassen
- Creative Magnus Hansen
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Credits
powered by- Agency Anorak/Oslo
- Production Company Motion Blur
- Director Harald Zwart
- Animation Gimpville
- DP Geir Hartly Andreassen
- Producer Espen Horn
- Editor Henrik Pedersen
- Creative Pal Hoyer-Andreassen
- Creative Magnus Hansen
Raising awareness of the under-reported issue of teddy depression, this sweet spot for Oslo airport train service, Flytoget, sees a left-behind bear go through a range of emotions – from anxiety to crippling, curled-up-in-a-sink desperation – before being reunited with its owner.
Teddy Bear was conceived by Norwegian agency Anorak, with excellent animation by Gimpville and production from Motion Blur. Zwart and producer Espen Horn say they drew on Disney/Pixar emotional realism when creating the ted’s tale.
