About time too
As a celebration of the Chinese New Year, Etiqa's new spot follows a family into chaos before they come together to celebrate.
Credits
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- Production Company Directors Think Tank
- Director Sling Ng
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Credits
View on- Production Company Directors Think Tank
- Director Sling Ng
- Director Chevie Law
Explore full credits, grab hi-res stills and more on shots Vault

Credits
powered by- Production Company Directors Think Tank
- Director Sling Ng
- Director Chevie Law
A warm and funny spot, produced by Directors Think Tank and co-directed by Sling Ng and Chevie Law, it is rich and entertaining.
The commercial features a matriarch who lives by Tung Shing; an ancient Chinese Almanac, it guides the user on selecting The Auspicious Time for important events.
Cherishing family and tradition, it follows the events that happen when the family is no longer guided by the grandmother, before they gather for the festivities of the Lunar New Year.