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Cadbury – Speakerphone

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Created by VCCP and directed by Steve Rogers through Somesuch, this sweet spot continues chocolate brand Cadbury’s award-winning campaign championing the power of small acts of kindness. 

The film, titled Speakerphone, depicts the touching moment where the dynamics of a father-son relationshipchange, and the grown-up child becomes a friend and confidant to his parent. 

Over speakerphone in the car, we hear the son reassuring his father after a tough first day at his new job, and surprising him by having hidden a bar of Cadbury's chocolate in his glove box.  

This moving moment of human connection brings a heartwarming new angle to the much-loved formula of Cadbury’s There’s a Glass and a Half in Everyone series.  

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