HSBC’s bad word bleep out
Richard Ayoade drops a dirty word for the bank’s new Global Money Account promotion.
)
Credits
View on- Agency Wunderman Thompson/London
- Production Company Blink Productions
- Director Big Red Button
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Wunderman Thompson/London
- Production Company Blink Productions
- Director Big Red Button
- Post Production Rascal Post Production
- Executive Creative Director Tom Drew
- Creative Director Mike Watson
- Talent Richard Ayoade
- Producer Charlie Woodall
- Senior Creative Producer Tom Lawrence
- Sound Factory Studios
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Wunderman Thompson/London
- Production Company Blink Productions
- Director Big Red Button
- Post Production Rascal Post Production
- Executive Creative Director Tom Drew
- Creative Director Mike Watson
- Talent Richard Ayoade
- Producer Charlie Woodall
- Senior Creative Producer Tom Lawrence
- Sound Factory Studios
The general sweetness of the totes adorbs actor and broadcaster nicely offsets his 'swearing' in this quirky odyssey as he traverses the world scattering the 'F' word as he goes.
Created by Wunderman Thompson and directed by Big Red Button through Blink, the campaign highlights how consumers can enjoy HSBC’s international banking services without the pesky extra fees that can ruin holiday spending.
Ayoade's travels take in a range of exotic and interesting locations, at every destination, he uses his Global Money Account to make purchases, with the ‘beep’ of the card machine bleeping out the dirty ‘F’ word in travel – fees.
