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Agency And Rising and director Camila Zapiola are behind this trio of spots for SIXT.

Carrying on the 'Drive Smug' concept from the previous agency, the spots are a funny and weird concoction of creativity that star Seth, the prancing horse-riding star of the show.

Click here to read an interview with And Rising's Creative Partner, Anna Arnell, and Zapiola about the making of this campaign and how Arnell was put out of her comfort zone on this job.

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